100% of Lash Artists Struggle with Something and We Can Help
Clients, Social Media, Retention, Taxes, Money Management, Mental & Physical Health, Business Planning - We got you!
Become a Member
Become Part of a Thriving Community
Always have a friend at events & be connected to people who are on the same journey as you.
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Supercharge Your Business
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About Us

Why Join ALA?

We’re your official lash association - check out all your benefits below! (Fun fact: Your membership is a tax write off!) 

An online membership with huge offline perks

Discounts on brands, products, insurance & more!

Free live online education & business masterminds

Thousands of dollars worth of included resources

Networking & mentorship business coaching

Private members-only community forum

Become a Member Today!



Save Money, Boost Your Lash Career

ALA Members enjoy thousands of dollars worth of incredible discounts and perks on brands, courses, events, insurance, software, equipment, and more.

4 Free Therapy Sessions + 15% Off Lifetime Membership
Thanks to BetterHelp
20% Off LASHBASE Products & Education
Thanks to LASHBASE
30% Off Six Months of QuickBooks Online/Payroll
Thanks to Intuit QuickBooks
Free Lash Lift & Tint Course ($450 Value)
Thank you to The Lash Shop Canada
Free Facebook Ads Course for Lash Artists ($198)
Thank you to Light Heart
20% Off All PLA Products
Thank you to Paris Lash Academy
Click Here
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Who We Work With


Official Lash Industry Partners



Lash Artist Member

Actively Lashing




Other Membership Options

Student Member

Just Starting Out

Use your school’s discount code to receive 35% off the regular membership

Embark on your lash artist journey with the ALA and enjoy exclusive perks designed just for students at the start of their career.


*while enrolled in a qualified beauty school school or training academy

Business Member

Studio or Brand Owner



You’ve expanded beyond solopreneur and want to empower your team with special perks. Share your business with the ALA Community!


Not a lash business but still want to join? Contact Us!

ALA Magazine

Explore the latest issue! 

The ALA Magazine is the industry’s premiere lash publication.

Provide your email and get instant access to the digital magazine now.


Latest Posts

Confessions of a Lash Artist: The Hot Dawg Lady

“Confessions of a Lash Artist” invites ALA members to anonymously share their wildest tales from the lashing room. Submit your stories for a chance to be featured in this exciting
African American young woman in a yellow shirt making a heart with her hands smiling

Discover the Heartfelt Impact of ALA’s Lash Partners

At the American Lash Association (ALA), we’re thrilled to celebrate the incredible support from our diverse array of lash partners. These industry leaders are dedicated to uplifting lash artists worldwide,
See You at the International Beauty Show!

See You at IBS Las Vegas!

Get ready for an exhilarating beauty extravaganza at the International Beauty Show (IBS) Las Vegas 2024, happening from June 22-24 at the Las Vegas Convention Center, West Hall. Presented by


Upcoming Events



Las Vegas,





Bay Area ,


Bay Area Lash Expo & Lash Awards





International Lash Expo





The 2024 Lash Conference

What Are You Waiting For?

You’re already half-way there! Join the ALA and become your city’s go-to lash artist.

Contact Us

You’re already half-way there! Join the ALA and become your city’s go-to lash artist.

Contact Us