See You At LASHCON 2024: The Ultimate Lash Industry Event

If you’re a lash artist, salon owner, or beauty professional looking to take your career to the next level, LASHCON 2024 is the event you don’t want to miss. As the largest and most comprehensive gathering in the lash industry, LASHCON offers an unparalleled experience with education, networking, and shopping all in one place. Here’s what you can expect from this year’s event and why it’s a must-attend for anyone serious about growing their lash business.

Don’t Miss the ALA Open House Webinar on October 2nd!

Ready to take your lash career to the next level? Join us for the ALA Open House Webinar, where you’ll get an exclusive look into the resources and benefits available to ALA members. From expert-led education and discounts on top brands to health benefits and a vibrant member community, this free event is a must for lash professionals looking to grow their business. Hosted by ALA Executive Director Cristina Fard, this is your chance to learn how the ALA can help you succeed.

Empowering Lash Artists: How the American Lash Association Supports the Beauty Changes Lives Movement

The American Lash Association (ALA) is a proud member of the Beauty Changes Lives Organization and its Unite as One Coalition. Together, these initiatives are transforming the beauty industry by supporting the next generation of beauty professionals through scholarships, education, and advocacy. Discover how the ALA is part of a unified effort to promote diversity, drive recruitment, and fight for fair regulations in the beauty and wellness sectors, ensuring a brighter future for lash artists and other beauty specialists.

See You at IBS Las Vegas!

See You at the International Beauty Show!

Get ready for an exhilarating beauty extravaganza at the International Beauty Show (IBS) Las Vegas 2024, happening from June 22-24 at the Las Vegas Convention Center, West Hall. Presented by AMERICAN SALON and recognized among the fastest-growing trade shows, this event promises three days filled with discovery, renewal, and celebration of all things beauty.

Understanding Associations & The Power in Numbers

A diverse group of women in bright colored suits standing arm and arm

Wondering what exactly the American Lash Association (ALA) is? An association is a big group of people who share similar interests and goals. In our case, it’s all about lashes! We provide resources, education, and community for everyone in the lash world. Think of us as your ultimate support system in the lash industry. Our goal? To provide YOU with tons of awesome benefits and perks, like health insurance, exclusive discounts, and industry led live trainings and masterminds to help you thrive in your lash career.

See You at Lash Boss Summit Ya’ll!

Image of speakers at the 2023 Lash Boss Summit with pink overlay and details on the date and location

Lash Boss Summit, hosted by ALA Leadership Council Member Shelby Tarleton, is happening in Austin, Texas, on April 26-27, 2024 and the ALA will be there! This is where industry leaders, lash artists, and enthusiasts from around the globe converge for a weekend of unparalleled insights and networking. This is THE midwest lash event you don’t want to miss!

ALA Member Lash Giveaway #LashLotto

Pink background with gift boxes and balloon hearts for the ALA member lash giveaway

Don’t miss out on the excitement of the ALA Member Lash Giveaway, our biggest lash event of the year! Join us for a week-long celebration starting on April 15th, 2024, as we express our gratitude to our incredible community of lash artists and partners. With daily giveaway drawings from April 22nd to April 27th, tune in to our Instagram LIVE for your chance to win amazing prizes from some of your favorite lash industry brands! #LashLotto

Unlock Wellness: Dive into Savings with BetterHelp and YogaWorks Discounts at ALA

Lightbox with motivation words for self care, positive thinking, mental health, emotional wellness

Discover a path to holistic well-being with ALA’s latest benefits spotlight. Nurture your mental health with BetterHelp, offering a complimentary month and exclusive discounts for sustainable therapy sessions. Experience the rejuvenating power of YogaWorks at a 20% reduced monthly rate, enhancing not just physical health but also mental clarity—crucial for the demanding world of lash artistry. ALA brings these tailored benefits to prioritize the holistic well-being of lash artists, recognizing the unique challenges and needs within the industry.

National Lash Day: A Celebration of Artistry

A woman with eyelash extensions making a heart with her hands

National Lash Day, observed annually on February 19, transcends the realms of beauty, originating from the prestigious House of Lashes. Beyond a celebration, it’s an ode to the fascinating allure and intricate history of eyelashes. The day prompts enthusiasts to appreciate the diversity and beauty of lashes, fostering a profound understanding of their role in framing the eyes.

Shelby Tarleton of Lash Boss Radio Joins ALA Leadership Council

Shelby Tarleton, the visionary owner of Pink Lady Lash and host of Lash Boss Radio, has officially joined the Association of Lash Artists (ALA) Leadership Council. With a rich history in the lash industry dating back to 2011, Shelby’s commitment to quality lash education and her innovative approach to the industry make her a significant asset to the ALA. As the founder of Lash Boss Retreats and a prominent figure in global beauty conferences, Shelby’s induction into the Leadership Council promises a new era of creativity, professionalism, and collaboration within the lash community.

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