Check out the Latest ALA Blogs
The Lash Artist’s Guide to Boosting Income with Retail Sales
For most lash artists, adding retail to your business isn’t just about making extra money, it’s about elevating your client experience and showing you care about their results between appointments. The best part? Done right, retail can increase your income without adding a single extra client to your schedule.
3 Things I Wish I Knew Before Raising My Lash Prices
Raising your prices can feel like stepping off a cliff. What if everyone leaves? What if no one thinks you’re worth it? What if it backfires? Take a breath, you’re not alone. Every successful lash artist has faced this fear. But the truth is, waiting too long to raise your prices can do more damage than raising them ever will.
The Instagram Caption Formula That Converts for Lash Artists
If your lash work is stunning but your Instagram captions are falling flat, you’re not alone. Great visuals may stop the scroll, but it’s your words that drive action. Whether you want more bookings, more engagement, or more followers who convert into clients, your caption matters.
Top 3 Things to Fix in Your Client Intake Form
Your intake form isn’t just a formality. It’s your first line of defense, your marketing intel, and the foundation for a safe, professional client experience. But most lash artists are using outdated or vague intake forms that miss the mark. Here are the top three fixes every lash artist should make right now:
Understanding Pricing Psychology for Lash Artists
Let’s talk about the elephant in the lash room: Pricing.
Whether you’re brand new or five years deep into your lash business, you’ve probably asked yourself: “Am I charging the right amount?” or “Will I lose clients if I raise my prices?”
We’re Proud Sponsors of LASHCON 2025
If you’re a lash artist looking to elevate your business, expand your network, and gain real business skills that actually grow your income, then there’s only one place to be this year: LASHCON 2025.
We’re beyond excited to announce that we are proud sponsors of this game-changing event designed exclusively for lash artists who want to take their careers to the next level.
