Launching Your Dream Lash Studio: A Guide to Must-Have Tools
Launching your own lash studio is an exciting venture! But before you start booking clients, you’ll need to equip yourself with the right tools to create flawless lashes and keep your space comfortable and professional.
We asked our partner, Brittany Hawse, the essentials she bought when starting her business right out of beauty school. From furniture and lighting to lash supplies and marketing materials, this guide will give you an idea of what you might need.
Email Marketing for Lash Artists
Hey lash bestie, let’s talk about the marketing tool that’s low effort, high reward: email. If you think it’s outdated, think again. Email lands directly in your clients’ inboxes, where your message doesn’t have to compete with TikToks or trending audios, or be on social media 24/7
Let’s break down what to send and when! Here are 5 types of emails every lash artist should have in rotation:
